Make it a Perfect Link Or it Sinks!
Many of you are on Facebook, MySpace, LinkedIn, and other social sites and are taking advantage of being able to broadcast your business. It is something to be proud of when any of your business posts are creative and informative to spark potential interest.
However, what you may not know is that you are not posting 'perfect links'. By that I mean it is important that when you post the website address you want people to click/visit, you want to make sure that when they click, it actually takes them right to the website. You do not want the reader to have to 'cut and paste' the website-they will not!
*How to Make it a 'Perfect' Link:
To make it a perfect link, you must type in the entire address with all the "http" plus the characters afterward. Your computer, or your iPhone, Blackberry, etc, will then automatically make it a 'link' for you.
TIP to make this easier: in a separate browser window, go to the web address you want to post, highlight the entire address in the browser, then 'copy' it. Then you 'paste' it into whatever you were typing, that way, you are sure that it is typed correctly as a perfect link.
Note: most email programs now turn your typing into perfect links if you type (or paste) in the entire web address-especially important when you are creating great viral signatures for your email.
Furthermore, make sure your links are 'perfect' in: your emails, social site postings (like on Facebook, MySpace, Twitter, etc), on your profile information, your comments to blogs, blogging, anything where you would want the readers to 'check out' the website or the web page you typed.
*Is It an Extra Long Website Address?
Shorten URL's (website address) by going to: TinyURL. Just type or paste in the web address and it will give you a shortened version. It's free.
*If you are physically writing a web address(like in a note or letter), or you have it printed on anything (like a flyer, business card or brochure), just start with the 'www'. Notice I capitalized the letters so it is easy to read and easy to remember–you definitely want people to remember it! The same applies for your personal website or any other website address.
Happy linking! Get your website out there!
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